Why Sending WeChat Voice Messages is a Status Symbol

WeChat has a voice message function that allows you to press a button and record your message. For the uninitiated, this is just another way of sending messages that’s interchangeable with text messages. However, sending a voice message on WeChat is considered obnoxious in the Chinese professional world, and usually only tolerated if it is … Continue reading Why Sending WeChat Voice Messages is a Status Symbol

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4 Philosophies Underlying the WeChat Mini-Program – Lessons from the Father of WeChat

The man who built WeChat, China’s No.1 communication tool with 877 million daily users, rarely appears in public. The 47-year-old Allen Zhang (Zhang Xiaolong) is a low-profile, chain-smoking, and hardcore programmer who prefers to let his product speak for itself. However, last December, WeChat held its own version of the WWDC in Guangzhou, where Zhang … Continue reading 4 Philosophies Underlying the WeChat Mini-Program – Lessons from the Father of WeChat